Menu
Thought leadership

8 new insights from the BUPA Executive wellbeing index research

We came across some interesting research conducted by BUPA and have presented the essence of their report below

Executives around the world are transforming their own worlds in response to COVID-19. The Bupa Global Executive Wellbeing Index — which captures opinions from almost 2,000 high-net-worth individuals (HNWIs) and senior executives based across Europe, North America, the Middle East and Asia — provides unique insights into the shape of these changes and the thinking behind them.

It maps the health impact of the virus — not only in terms of the immediate threat it poses — but also in terms of the toll it has had, and is continuing to have, on the mental health and wellbeing of this influential group. It explores the strategies they are using to cope with these challenges and pinpoints some potential problems ahead.


The Bupa Global Executive Wellbeing Index also reveals the scale of the sweeping changes to ways of working and business practices these business leaders and wealth creators are planning — and how, for many, work-life balance is giving way to life-work balance. It also reveals a mixed picture in terms of the economy.

Importantly for Bupa Global and the IPMI sector as a whole, it provides an in-depth examination of how attitudes towards personal health and wellbeing have shifted, and in turn, provides a blueprint for how products and services must be shaped to meet new needs in the future. The insights given below demonstrates how the new normal will be going forward.

How we can help enhance wellbeing…

At KAYA we are mindful of the emerging needs of the workforce and how this dynamic is going to shape the future of work. Wellbeing as a concept has been around for quite sometime. The pandemic has helped clear the stigma associated with it and we are seeing a lot of leaders leading the wellbeing agenda with their own stories to provide the attention wellbeing truly deserves.

We strongly believe that to manage wellbeing you cannot take a blanket approach and you need to ensure that you address individual wellbeing needs. With more than 70% of managers feeling that they are not equipped to support their employee’s wellbeing needs, there is a need to create a platform or program that can help managers achieve that.

KAYA wellbeing programme aims to bridge that gap by empowering employees and managers identify, understand, measure, manage and support individual wellbeing challenges with minimal effort.

No Comments

    Leave a Reply